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  Elements of Design


Starting points for designing

Creativity is the ability of realize new forms, shapes, structure, appearance, products, etc. Creativity is the urge to create something new & original which may be inspired by observation & imagination. Creative process involve a constructive though, synthesis of unnoticed & unused ideas at the back of one's mind and a visible abstraction or expression of those ideas into designing or painting.

Designing relies on creativity, visualization & expression of original ideas which can be said the starting points fro design work.

Elements of Design.

Line -> Texture -> Composition -> Colour -> Rhythm -> Balance.

1. Line : Line is the fundamental unit of design. It is the basic tool to form any desired form or shape. One can enhance the ability to control line through sketching & drawing.

2. Texture: Texture is any particular pattern that gives an illusion of 3-D. Texture ads depth to any form & designer use it to emphasize on areas of particular interest. One can record different textures in one's sketch book by taking rubbings of textures of interest.

3. Composition: Composition refers to the arrangement of different elements of a design. The manner in which the components of the drawing/design are arranged greatly influences the appearance of design. Positive space & negative space are the basic components of composition. Positive space is the space occupied by design elements & Negative space is important to separate & give proportion to any shape or form.

4. Colour: A colour design is more pleasing to any eye than a black & white one. Colour appeals to our senses but colour combinations, value & intensity is outmost important especially when different colour gold or precious & semi-precious stones are in use. 'Hue' is simply the name of the colour, 'value' refers to lightness or darkness of a hue & Intensity is the brightness or dullness of any hue.

5. Form: Form is the result of incorporation of different shapes. It demands unity in design elements & requires well-proportioned design. The form of jewelry must be designed keeping in mind the subject, a piece of jewelry independent of any subject lacks functional validity.

6. Rhythm: Rhythm refers to the flow in arrangement of design elements. a rhythmic composition is pleasing to senses & guides eye movement appropriately. In complex designs various elements like line, form, colour, texture may be combined to produce several rhythmic patterns.

7. Balance: Balance maintains an equilibrium in a design and is a necessary characteristic of a good design. A well balanced design stands out among the rest. Balance is to be attained in use of colour & arrangement of elements whether it is symmetrical or asymmetrical placement of objects.

 


 
 
 
     
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